Section 1 of 5

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01 - SYSTEM ARCHITECTURE

The 5 Revenue Objects

In a clean system, Leads, Contacts, Deals, Projects, and Revenue Events are strictly separated. How does your stack handle them?

1. How do you track a Project (or delivery work) after a Deal is 'Closed-Won'?

2. Which tool 'owns' your Contact data (the single source of truth)?

3. How do you calculate your current MRR or revenue?